Complimentary from the publisher

Complimentary from the publishers of Health Insurance Marketplace News March, 2016

Value of ACA Coding Improvement: Market Share and Market Effects

“With a 20-second commercial, it’s going to be difficult to contextualize product differentiations that are digestible for a consumer. Customers want to work with companies that believe what they believe. They need to know your organization shares the same values and holds the same beliefs. The particular product you sell is secondary. Focus must be on why consumers are buying the product, not what product they are buying. Kaiser Permanente, Humana and Cigna get it, which is the primary reason they are market leaders. Public and private Exchanges need to answer the question, ‘Who are you?’ and ‘What do you stand for?’ Once they do this effectively, healthcare Exchanges will not need to advertise about products – consumers will ask."
- Peter B. Nichol CIO, Healthcare Business & Technology Executive; Recognized for Digital Innovation by CIO100, MIT Sloan and PMI; Healthcare Expert at PA Consulting Group.

"According to NelsonHall, a healthcare industry outsourcing analyst firm, the current global BPO market is estimated at $2.5-billion, and is expected to grow by nearly 6% annually through 2018."

Excerpted from: Health Insurance Marketplace News, Volume 4, Issue Issue 5, March First Edition 2016, "Breaking the Cycle."

Highmark CEO: ACA marketplace stabilization requires a community approach
FierceHealthPayer, March 16, 2016

Three Changes Consumers Can Expect In Next Year’s Obamacare Coverage
Kaiser Health News, March 15, 2016

Marketplace Trends: Narrowing Networks, Declining Participation from Urban Hospitals
American Journal of Managed Care, March 12, 2016

Assessing ACA Marketplace Enrollment
The Henry J. Kaiser Family Foundation, March 4, 2016

20 million people have gained health insurance coverage because of the Affordable Care Act, new estimates show
U.S. Department of Health and Human Services Press Release, March 3, 2016

Open Enrollment Dates Announced for Health Insurance Exchange
HealthPayerIntelligence, March 2, 2016

Healthcare.gov: Hard-Earned Lessons For CIO
Information Week, March 2, 2016

Hospital networks: Perspective from three years of exchanges
McKinsey & Company, March 2016

CMS Finalizes Improvements for the 2017 Health Insurance Marketplace
Centers for Medicare and Medicaid Services (CMS) Press Release, February 29, 2016

This Month in Health Insurance Marketplace News

CMS Finalizes Improvements for the 2017 Health Insurance Marketplace
Factors to Effective Health Plan Engagement by Keith Roberts
Thought Leaders' Corner: "In what ways should Exchange marketing strategies for commercial plans participating in both public and private Exchanges be similar or different?"

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